Bodson Beer

Scope: Branding, Brand Marketing, Coasters Design, Packaging, Print, & Website


Bodson Beer appeals to beer enthusiasts who appreciate the strong historical brewing practice of Belgium. Belgium beer is famous for being the top beer in the country, so with a huge following in the United States, the company would like to create a strong art identity for the consumers that appreciate creative artwork and enjoy quality Belgium beer.


The logo and labels artwork is inspired by Belgium and Viking history, and rendered in an abstract art style to represent the company’s identity. The palette consist of rustic colors: gold, brown, and red (signature colors of Belgium). The unique design is reinforced throughout the packagings, beer labels, and coasters.


A specialty packaging was created for the bottle. The packaging is a custom-carry box with double corner windows to showcase the artistic beer labels. Muse was used to create a multi-page website that displays close-up glamour shots of the company’s beers. All the pages in the website comprise of contents that are consistently laid out in a clean visual arrangement.


Bodson Beer Website: Click Here to go to Link



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